EA Turns Its Back on Single-Player Games

EA Turns Its Back on Single-Player Games

Andy Chalk | 5 September 2012 11:48 am
375

107782.jpg

EA Labels President Frank Gibeau boasts that Electronic Arts no longer develops any games as single-player experiences.


Electronic Arts has made a lot of noise about the interconnected, digital future of videogames, and how the growth of the industry will come mainly via mobile devices, smart TVs and the cloud. Even so, recent comments by EA Labels President Frank Gibeau in the "Cloud Gaming Prospects for 2012" report are bold, to say the least. As he explains it, the publisher has effectively turned its back on single-player-only experiences, as it moves to make everything connected and online.
"We are very proud of the way EA evolved with consumers," Gibeau said. "I have not green lit one game to be developed as a single player experience. Today, all of our games include online applications and digital services that make them live 24/7/365."


To be fair to EA, that doesn't mean it's abandoning single-player, just that nothing is being made that can't support a multiplayer component, Facebook tie-in and/or whatever else the company can pile onto it. Thus we end up with things like Dead Space 3, which has evolved from a solo horror experience to a co-op shooter, or the Galactic Readiness gong show of Mass Effect 3, or Dragon Age Legends on Facebook. Single-player is still there, it's just no longer the focus, and won't be in the future.


"FIFA is a perfect example - available across 12 different platforms, FIFA fans can check their standings on their mobile device or tablet, manipulate their teams on Facebook or play an immersive game of FIFA on their PC or console. Everything is connected so the user can pick up just where they left off from anywhere," Gibeau explained. "We're deploying similar experiences in our other popular brands over the next year including Madden, Battlefield and SimCity and you'll continue to see more and more of this from EA."
Can't say I'm looking forward to it.


Source: Cloud Gaming Prospects for 2012, via [ame="https://twitter.com/supererogatory/status/243032689647689729"]Superannuation[/ame]
 
Yeah. EA just gets crappier and crappier. The following video is completely relevant.

[ame]http://www.youtube.com/watch?v=e-LE0ycgkBQ[/ame]

I didn't buy Battlefield 3. Best non-purchase all year.
I didn't buy the 4th C&C. EA has completely ruined that franchise.
 
Last edited:
Truthfully the Valve quote ("Portal 2 will probably be Valve’s last game with an isolated single-player experience") is vague as hell however. It could just mean something as benign as they're joining co-op/multiplayer into the same single-player experience instead of keeping them separate like Portal 2 did. That's not to mean it couldn't be the "no single player evah again!" route either, but it's just vague enough to be debatable.
 
I don't get it, they don't wanna do single player games anymore, big deal, more then half of the consumers buy games for multiplayer anyways these days. I'm not defending greedy money hungry EA, but most of the companies have put a lot into multiplayer. Look at Assassins creed for example, A heavily SP game for most of the Series, but now has a pretty decent amount of MP stuff. They are not the first company to do this and they wont be the last, get use to the more globalized world.
 
Oh look...another company who's making games that have to be played online. how many does that make now?
 
You don't "play" those games. You rent them.
 
Lot of money. I think it sucks when developers have no respect other than just cash. Single player guy here, and then multiplay. I love a good sp game.
 
If EA wants to focus on Multiplayer games, that's their deal, and their loss (if there is any loss). It could just be a sensible business decision.
 
Back
Top